A Product Requirements Document (PRD) is a document that clearly defines the requirements and expected functionalities of a product before development begins. It serves as a guide for teams to understand what needs to be built and why. The PRD helps in aligning the team's efforts towards a common goal and ensures that the final product meets the stakeholders' expectations.
Define the purpose and scope of the product. | Identify and engage stakeholders. | Gather and prioritize requirements. | Define user flows and user stories. | Set clear objectives and key results (OKRs). | Outline the product's functional and non-functional requirements. | Review and revise the document as needed.
Keep the document clear and concise. | Regularly update the PRD to reflect any changes or new insights. | Ensure all stakeholders review and agree on the PRD before development begins.
Provides clear direction and reduces ambiguity during development. | Facilitates communication and alignment among stakeholders. | Helps in setting realistic expectations and timelines.
Can be time-consuming to create and maintain. | May become quickly outdated if not regularly updated. | Rigid documentation can stifle creativity and adaptation.
When developing a new product or feature. | When multiple teams or departments are involved in product development.
For very small or quick iterative projects. | When the product requirements are already well understood and agreed upon by all parties.